Tutorials

A field guide for first tries

Begin with an idea.Let the medium answer.

You don’t need a perfect brief to get started. Make one clear creative choice, try it in the right tool, then use what you learn to shape the next version.

Choose a starting point

Three ways into the workspace.

  1. 01

    Give the image a point of view

    Start with a subject and the feeling you want the image to carry. Add a setting, a few visual details, and a framing or lighting cue. Keep the first attempt focused; add detail only when it helps.

    Open image tools
  2. 02

    Describe a moment in motion

    Think of a video as a moment unfolding. Name what is in the scene, what changes, and how the camera or viewpoint should feel. A simple beginning-to-end action is a useful place to start.

    Open video tools
  3. 03

    Set a direction for sound

    For music, describe the mood, energy, and broad musical ingredients you have in mind. Mention where the sound belongs—such as a quiet opening or a lively montage—then listen and refine your description.

    Open music tools